What’s the Best Camera to Help Spread Your Message?

Script, Shoot, Edit and Promote on One Device: A Smartphone


I get this question a lot: “What camera should I buy for making web videos?”

If you don’t have a good way to edit your video already, the answer is simple: consider a smartphone. They are not always the best at what they do, but they can do a lot.

Smartphone Camera Pros

  • Script, shoot, edit, upload and promote on one device.
  • The camera is good enough for most simple shots.
  • Convenient. It’s probably always with you.
  • The mic is good if your subject is close by.

Smartphone Camera Cons

  • Camera apps can be slow to open.
  • Very little image control like iris, gain, frame rate, etc.
  • Incoming calls and messages can ruin your shot. (These can be turned off, but it makes it less convenient).
  • External audio is available but your options are limited.
  • Their small size can translate to shaky images.
  • Limited mounting options (no built in mount).

Other Cameras to Consider

  • “Flip” type cameras with USB connections for file transfer.
  • Pocket-sized combo still/video cameras
  • DSLR combo still/video cameras with interchangeable lenses.
  • A real video camera, of course!

Next Actions

  • If you own a smartphone, do some tests and see if this fits your workflow and expectations.
  • Let me know if you have experience, thoughts or questions.

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About David Bourne

Wilderize guides Nature Professionals through the digital wilderness.

Outdoor guides learn to leverage the power of telling stories online to get sales and traffic that get customers more interested in your services.

20 year media veteran, David Bourne is your guide for video, camera tech and social media tools.

Wilderize is Internet marketing for outdoor professionals. It's where "Nature and Tech Connect".

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